Digital ERFA: How do we measure success? Examples of CRM systems and do’s and don’ts in the innovation system

At a time when the innovation system is being forced to better explain its raison d’être, the focus on measurement and systematisation becomes important. A major discussion at the last network meeting touched on: How to measure ROI as an incubator from different perspectives? How do we coordinate and measure the progress of our startups in an effective way? What IT systems are used – both CRM products on the market and self-developed variants? And what are the success factors and what are the pitfalls?

That’s why we’re launching a CRM special as a digital lunch ERFA with a focus on sharing experiences and systems. We start with three examples:

Borås INK – Stefan Dinér: self-developed Sharepoint solution that impressed many in the last peer review round.
Create – Madéleine Pilstrand: self-development of Podio, which many incubators have followed.
Expression – Per Vågebrant: uses start-up INCU’s software, which several incubators are currently piloting.

An added bonus if we have time will be a short presentation of the extended ROI functionalities in InkRapp by Filip Tideman from SISP.

Come and listen and share your own examples – we know there are lots of variants out there, both proprietary and market products.

DATE: 10 December
TIME: 12-13 PM
PLACE: Digitally. Link will be sent out closer to the event.